How can real estate brokerages automate their operations?

Real estate brokerages can automate lead follow-up, CRM management, BOV generation, document preparation, client communication, and marketing using custom-built AI-powered systems that run 24/7 without additional staff.

What is automated BOV generation?

Automated BOV generation uses AI to produce a full Broker's Opinion of Value in under 60 seconds — pulling comps, calculating cap rates, cash-on-cash returns, and NOI projections in your exact template format.

Can custom software replace expensive SaaS subscriptions for real estate?

Yes. Custom-built CRMs, voice screeners, document systems, and marketing engines replace multiple off-the-shelf subscriptions — built specifically for how your brokerage works, delivered in days, for a fraction of the cost.

How much does real estate automation cost?

The investment depends on scope. Most Lionmaker Systems clients recover their investment within 60-90 days through reduced payroll and eliminated software subscriptions.

How do brokerages compete without cutting commission?

By offering agents AI-powered automation that no other brokerage provides — automated lead response, custom-built tools, and systems that run 24/7. Agents stay for the technology advantage, not the split.

Founded by a Special Forces & White House Communications Agency Veteran, Real Estate Investor · 3+ Decades in Technology & AI

Your Brokerage Runs on Hustle. It Should Run on Systems.

We arm your best people with AI and automate the high-turnover roles that drain your budget.

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We partner with select professionals · Apply to see if we're the right fit

EXHIBIT 02 · The Cost of Running It the Old Way

You Built a Brokerage. It Built a Cage.

Your best lead came in at 10 PM. Nobody responded until Thursday. The agent who replied in 3 minutes, comps already pulled, got the deal.

You paid an assistant $35K last year to do what a system handles in seconds.

A deal hit your desk at 2 PM. Your analyst started the BOV at 4. By morning, you lost the listing to a broker who had theirs in the seller's hands by 3 PM the same day.

You're on a beach with your family. Your phone won't stop buzzing with questions your team should handle without you.

Cloud brokerages are poaching your agents with lower caps and higher splits. Your only play is cutting your commission. Stop fighting on price. Start winning on capability.

You're paying for 8 different software platforms. $3K to $5K a month. And half your agents don't even log in. None of it was built for how your brokerage actually works.

It's time to stop competing on commission. Start competing on capability.

EXHIBIT 03 · The Transformation

Promote Your Best People. Automate the Rest.

Eight roles. Three hundred and twenty thousand dollars a year gone to hands-on-keyboard work.

→ AUTOMATE

Admin Assistant

$35K/yr

HAWK

Lead Capture & Distribution

ACTIVE 24/7

★ ENHANCED

Transaction Coordinator

$42K/yr

★ ENHANCED

Marketing Coordinator

$48K/yr

→ AUTOMATE

ISA / Lead Manager

$45K/yr

SHEPHERD

Lead Follow-Up Specialist

ACTIVE 24/7

→ AUTOMATE

CRM Admin

$32K/yr

ATLAS

Deal Underwriting Analyst

ACTIVE 24/7

→ AUTOMATE

Receptionist

$30K/yr

NIKOLA

Customer Service & Support

ACTIVE 24/7

→ AUTOMATE

Listing Coordinator

$36K/yr

MUSE

Listing Content Creator

ACTIVE 24/7

★ ENHANCED

Office Manager

$52K/yr

Analyzing brokerage rolesCOMPLETE

Identifying automation candidatesCOMPLETE

Enhancing top performers with AICOMPLETE

Calculating yearly profit increase

Annual Payroll Impact

$0K

Saved Per Year

$320K

Before

$185K

After

ZERO

Headcount Added

Next Move

See what automation looks like for your specific brokerage.

Apply for Private Consultation

EXHIBIT 04 · See It in Action

Your Systems, Working.

Scenario 01

Every lead, qualified in under sixty seconds.

At 11:47 PM on a Tuesday, a pre-approved buyer pings your $425K listing. Hawk qualifies her, verifies financing, and books the showing. Your team sleeps. Your competition responds Thursday.

EXHIBIT 05 · Who Builds Your Systems

From Special Forces to the White House to Your Brokerage.

T.J. Typinski II

Founder, Lionmaker Systems

Shortly after September 11, 2001, T.J. saw that he was needed. He dropped a full-ride IT scholarship and answered the call immediately. His first day of basic training was November 1, 2001. By 18, he was jumping out of airplanes and helicopters with 10th Special Forces Group. Deployed to Iraq at 19. By 21, he was on the Presidential travel detail with the White House Communications Agency. 250+ days a year in the motorcade, credentialed into any embassy on earth, hand-carrying the nation's most sensitive communications for the President and cabinet. He started his first company by 25 and sold his first tech company before 30, one of dozens he's built across education, fitness, real estate, and ecommerce. He's been automating businesses since 2009, and since entering real estate in 2023 has bought and sold 10+ properties per year. What he builds for clients is what he runs his own businesses on.

"I've been building these systems since most 'AI consultants' were still in grade school."

2001 – 2004

US Army Special Forces

Selected for 10th Special Forces Group at eighteen. Combat-deployed to Iraq by nineteen. Trained in unconventional warfare, hand-to-hand combatives, survival, and airborne operations. Standards that don't bend when the situation does.

2004 – 2008

White House Communications Agency

Presidential travel detail, worldwide. Credentials that opened every door: U.S. bases, foreign capitals, any embassy on earth. Hand-carried the nation's most sensitive communications to cabinet-level officials. Zero failed missions.

2009 – Present

Business Process Consulting

Since 2009, two tracks in parallel: building my own companies and helping other founders rebuild theirs. More than a dozen ventures of my own across education, fitness, real estate, and ecommerce. Custom software, AI, and process systems shipped for clients years before the industry had a name for them. The playbook was already written when the market arrived.

2023 – Present

Real Estate Investor, Detroit

Not consulting from the outside. Buying and selling 10+ properties per year in Detroit. Your systems are designed by someone who's in the real estate business himself.

EXHIBIT 06 · What Operators Are Saying

What Real Estate Professionals Are Saying.

43% more closings

"We were losing leads every night. By the time my agents checked in the morning, those buyers had already talked to three other brokerages. Now every lead gets a response in seconds. Our contact rate doubled in the first month and we closed 43% more deals last quarter. I didn't add anyone to my team."

Rachel Simmons

Managing Broker, Northshore Realty Partners

$127K/yr saved

"I had five people doing admin work that was honestly beneath them. T.J. didn't come in and fire everyone. He kept my two best people, gave them tools that made them twice as fast, and replaced the rest with AI. My payroll dropped $127K and my operation actually got better. That never happens."

Marcus DeLeon

Broker/Owner, DeLeon & Associates

9 subscriptions replaced

"We were paying for Follow Up Boss, Mailchimp, three different lead gen tools, a transaction manager, a dialer, and two other things I honestly forgot about. $4,200 a month. T.J.'s team replaced all of it with one custom system built in two weeks. My agents went from ignoring the CRM to living in it because it was actually built for how we work."

Angela Torres

Team Leader, Torres Home Group

EXHIBIT 07 · The Invitation

You Built This Brokerage. It Shouldn't Need You to Run It.

You've seen the numbers. You know what the manual work is costing you.

Every month you wait, the brokerage down the street is automating what you're still doing by hand. Your best agents are noticing.

Availability

10 / QUARTER

We accept 10 brokerages per quarter. Most applications aren't a fit. That's by design.

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Reviewed personally by T.J. Typinski II